Boost Sales With Reciprocity
By Brian Terry on Friday, October 16th, 2009If you do something nice for people, it is natural for them to want to do something nice back to you. This is one of the reasons why creating a relationship with your list can be very lucrative for you in the long run.
If you give someone a gift, they feel a sense of obligation to help you out too. In this case, it might be buying a product.
Thing of how you can use this tactic in your own marketing.
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