Posts Tagged ‘List Building’

Consider Outsourcing Your Messages

By Brian Terry on Friday, January 15th, 2010

After you have gotten a flow to your messages and you know exactly where you want them to head, you may consider outsourcing them to a writer.

This will make things even more hands off for you. It’s even better if you get a writer who is well- versed in writing autoresponder copy.

There are many writers available who are willing to do this for a very reasonable fee.

Keep in mind that low prices do not always equal the best deal, and high prices do not always equal the best quality. You want to examine the person’s writing samples and give them some small work at first before you hand over the job on a long-term basis.

Some places to check for writers:
www.Elance.com
www.WarriorForum.com
www.Shelancers.com




"My optin rate has jumped a good 30%" – Pat Marcello      Get the OptinPop Advanced Upgrade

Run Contests to Excite Your List Members

By Brian Terry on Friday, January 8th, 2010

It can sometimes get boring to open the same kinds of e-mails from the same person over and over again. That’s why you need to keep things exciting and fresh.

A fun way to do this is to host contests. People absolutely love to win things, and this can help you get a lot of interaction.

Contests are even more exciting to your readers when the prize is valuable. You may consider investing in a physical product that you will ship to the winners – or cash! This is more exciting than providing digital gifts to your list members.




"My optin rate has jumped a good 30%" – Pat Marcello      Get the OptinPop Advanced Upgrade

Include Frequent Special Offers

By Brian Terry on Friday, January 1st, 2010

First of all… happy new year to everyone!

Your list members are not going to get very excited about the offers you send them if they are not getting a special deal. If they see that you’re consistently pitching them a product at regular price, they will be less inclined to buy from you.

However, if they see that you are constantly negotiating special deals or giving them special bargains on your own product, they will be a lot more likely to buy.

This will put you on their “favorites” list since people really do love to get a bargain.




"My optin rate has jumped a good 30%" – Pat Marcello      Get the OptinPop Advanced Upgrade

Send Personalized E-mails

By Brian Terry on Friday, November 27th, 2009

This step might be difficult to implement depending on how large your list has grown. Still, when somebody joins your list or purchases from you it really helps to send personalized e-mail.

This shows that you are there ready to help them in any way you can. You can even hire this portion out, but the results will be well worth the effort. This will greatly cut down on unsubscribes and greatly increase your profits.

If you’re using a service like Aweber – it’s easy to do.




"My optin rate has jumped a good 30%" – Pat Marcello      Get the OptinPop Advanced Upgrade

Create More Products!

By Brian Terry on Friday, November 20th, 2009

Many people who have a list get complacent with selling the products that they already have.

However, after you have had a list for a while the chances are good that you have a feel for what your members want. You can create both smaller and larger products that encompass these needs and wants.

Your list members will love you for providing these things, and you will generate more income as a result.




"My optin rate has jumped a good 30%" – Pat Marcello      Get the OptinPop Advanced Upgrade

Always Do What’s Best For Your List Members

By Brian Terry on Friday, November 13th, 2009

This tip summarizes much of what has been discussed on this blog.

If you always keep in your mind that you should do what is best for your list members, you will see rewards. Your relationship with your list will grow, they will trust you, and they will respect what you have to say.

You will be their “go to expert” who they love to buy from. This, of course, will increase your profits substantially and make your list very lucrative for you. It also just feels better to do what is best for your list members rather than using them as a “cash machine”.

That’s not to say that it’s not a cool thing to be able to send out a simple e-mail and receive great profits and return!




"My optin rate has jumped a good 30%" – Pat Marcello      Get the OptinPop Advanced Upgrade

Put An Opt-In Box On Every Page Of Your Website

By Brian Terry on Friday, November 6th, 2009

Many people also make the mistake of only including an opt-in box on one or two pages of their website. If list building is a large part of your business plan (and after reading this, it had better be), you need to make sure your optin form is on every single page of your site.

If someone lands on a page of your website that does not contain an opt-in form, you’ve lost a potential lifetime customer.

By placing an opt-in box on every page of your site you know that everyone that lands there will have a chance to sign up. Making this simple change can dramatically increase your signups!




"My optin rate has jumped a good 30%" – Pat Marcello      Get the OptinPop Advanced Upgrade