As a marketer, the chances are good that you’re receiving emails from several other lists. Do you notice that you open some marketers e-mails more than others?

You can learn a lot from this. Save the e-mails that really grab your attention and make you respond, either by “labeling” them if you’re using Gmail.com or sorting those messages into a folder marked “Hot Copy”.

You can “swipe” certain copy ideas (not the subject lines themselves, but the ideas used) for use in your own e-mails to make them more attention-grabbing and response-inducing.

Tags: e-mail marketing, gmail, List Building, listbuilding
Posted in Uncategorized

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Posted on Thursday, June 18th, 2009 at 8:59 am. Reprint this article provided the content is intact and "about the author" section is included. Filed in Uncategorized. Tagged as e-mail marketing, gmail, List Building, listbuilding. Follow responses through the RSS feed. Leave a response, or trackback from your own site.