By Brian Terry
This step might be difficult to implement depending on how large your list has grown. Still, when somebody joins your list or purchases from you it really helps to send personalized e-mail.
This shows that you are there ready to help them in any way you can. You can even hire this portion out, but the results will be well worth the effort. This will greatly cut down on unsubscribes and greatly increase your profits.
If you’re using a service like Aweber – it’s easy to do.
Tags: List Building, listbuilding, personalized e-mails
Posted in List Building, listbuilding | No Comments »
By Brian Terry
Many people who have a list get complacent with selling the products that they already have.
However, after you have had a list for a while the chances are good that you have a feel for what your members want. You can create both smaller and larger products that encompass these needs and wants.
Your list members will love you for providing these things, and you will generate more income as a result.
Tags: create products, List Building
Posted in List Building | 1 Comment »
By Brian Terry
This tip summarizes much of what has been discussed on this blog.
If you always keep in your mind that you should do what is best for your list members, you will see rewards. Your relationship with your list will grow, they will trust you, and they will respect what you have to say.
You will be their “go to expert” who they love to buy from. This, of course, will increase your profits substantially and make your list very lucrative for you. It also just feels better to do what is best for your list members rather than using them as a “cash machine”.
That’s not to say that it’s not a cool thing to be able to send out a simple e-mail and receive great profits and return!
Tags: List Building, list members, listbuilding
Posted in List Building, List Building Strategies | 1 Comment »
By Brian Terry
Many people also make the mistake of only including an opt-in box on one or two pages of their website. If list building is a large part of your business plan (and after reading this, it had better be), you need to make sure your optin form is on every single page of your site.
If someone lands on a page of your website that does not contain an opt-in form, you’ve lost a potential lifetime customer.
By placing an opt-in box on every page of your site you know that everyone that lands there will have a chance to sign up. Making this simple change can dramatically increase your signups!
Tags: List Building, listbuilding, optin-box, subscriber lists, ultra-responsive lists
Posted in Email Marketing | 1 Comment »
By Brian Terry
There are a lot of differing opinions on using pop-ups or pop-ins with opt-in forms.
If you have a pop-up on your webpage, a box will come onto the screen with your opt-in form when someone visits. Some of these even darken the rest of the webpage that the only thing people can really see is the opt-in form.
Keep in mind that some potential customers will find this annoying and will simply leave your page. Still, many marketers have found that it greatly increased their opt-in rates. This is something you will have to test.
You can download our WordPress poup window plugin here for free.
Tags: listbuilding popup windows, optin pop, OptinPop, optinpop advanced, pop-up windows, popup window, popup window list building, popups
Posted in Email Marketing, List Building, List Building Strategies, OptinPop, listbuilding | No Comments »
By Brian Terry
Many people who are new to list building put their opt-in form on just one tiny area their webpage and wonder why no one is signing up.
If your opt-in form is not clearly visible and without priority placement, you’re going to get very few sign-ups.
It is a much better idea to make it very visible and “above the fold.” That means that as soon as someone lands on your webpage they should be able to see your opt-in form without having to scroll down at all.
You should also make sure that your form is large enough to read and and uses contrasting colors from the rest of your site so that people’s eyes are drawn to it. Experiment with different priority placements to determine whether the form should be on the left side, right side, or front and center.
Tags: List Building, opt-in forms, signup forms for listbuilding
Posted in List Building, List Building Strategies, listbuilding | 1 Comment »
By Brian Terry
On of the most important things you can do is make sure people know that they can trust you — and give them a reason why they should trust you. People are very skeptical so be sure to clearly spell out why they should listen to you by telling a compelling and true story.
Tags: email marketing relationship, listbuilding customer relationship, relation, relationship building emails, trust
Posted in Copywriting, Email Marketing, List Building Strategies | No Comments »