Focus On The Subject Line
By Brian Terry
While all elements of the e-mail are important, you will want to focus on the subject line.
If people don’t like what they see and are not enticed to click, they simply will not open your message. On the other hand, if your headline is attention-grabbing, they can’t help but click on your message to see it. Once they’ve opened your e-mail, it’s going to be that much easier to build your relationship and make sales.
| "My optin rate has jumped a good 30%" – Pat Marcello Get the OptinPop Advanced Upgrade |
All true (and) all accurate. As a matter of fact, one of the more highly visited and accessed blog posts I have noticed on my site is my entry of the 100 Best Headlines Every Written. A little “artistic license” goes a long way in mirroring these headlines in some of my email bursts. – Neil
Authors website | September 30th, 2009Hi jnferree… Thanks for your message, that’s a great tip right there! thanks!
Authors website | September 30th, 2009