An Example “Subscriber Education Page”
By Brian Terry
Excerpted with permission from Jimmy D. Brown’s “SEP”…
Thank you for your interest in Jimmy D. Brown’s “Optin Secrets” mini-course. While we make every effort to deliver the emails you request from us, we need your help!
If You Use AOL: AOL has a very aggressive filtration system in place to block SPAM from filling your inbox. Unfortunately, they also mistakenly block emails you requested. You can make sure you receive emails from Jimmy D. Brown by adding jimmy@profitsvault.com to your address book and “approved” list.
Additionally, AOL’s new SPAM controls will recognize what kinds of email you consistently delete and in about a week will automatically block those messages from reaching your inbox.
For example, if you do not open the “Optin Secrets” daily eCourse for about a week, AOL will automatically block you from receiving any additional messages in the series. We recommend that you open each message at the first convenient time every day.
If you are not receiving the messages, we recommend that you contact AOL and request they unblock jimmy@profitsvault.com so you may continue receiving the messages.
If You DO NOT Use AOL: Email settings, email filtering and other SPAM controls may result in possible mistaken blocks of the “Optin Secrets” mini-course.
If you do not receive the messages, we recommend that you contact your ISP to find out why you are not receiving the messages.
Generally, you should be able to add jimmy@profitsvault.com to your address book “safe” list or “approved senders” list. This will allow messages to be received as you requested.
Tips to Avoid Problems: There are four things you can do in order to make certain you receive our mailings.
1. Add us to your “approved” list. As we already mentioned, you can add jimmy@profitsvault.com to your “approved” list which should allow messages to be properly delivered to you.
2. Contact your ISP or ESP. If you still do not receive messages from us, then you should contact your ISP or ESP for additional support help.
3. Use a POP3 account AND a web-based account. Join Jimmy’s list with your regular ISP email address (POP3) and a web-based account (Such as Yahoo, Hotmail, etc.) By using multiple email addresses, with different services and delivered at different locations, you should be able to receive the information you requested.
4. Let us know if you continue to have trouble. We will make every effort to get you the information you requested. If you still are unable to receive Jimmy’s course, email us directly at support@profitsvault.com and we will do what we can to get the information to you.
You want to help your subscribers get the information they requested from you.
It’s to BOTH of your advantages to do this. Education. Education. Education.
It’s impossible for you to track down every email issue yourself, but by instructing your subscribers on how they can get proactive and get the information themselves, you’ll go a long way to getting more emails delivered properly.
And, you only have to create such a page ONE time. One size fits all.
Make an effort to stay on top of what AOL and Hotmail are doing, since they are the largest ISP and ESP, respectively. And give some “general” tips for all users to work with.
Now, what should you do with this “subscriber education page” when you’ve got it put together?
Good question. There are three basic ways you can use it…
1. Use it as your opt-in page itself.
You can put the information on your actual optin page itself. That’s the worst place to put it, in my opinion, but it’s still an option. I don’t like it for several reasons, primarily because (a) it can be distracting, (b) it can seem like “too much work.”
2. Send visitors who are having delivery problems to the page. Certainly this is something you’ll want to do. When someone emails you and tells you that they did not receive the information they requested from you, then you can send to your “subscriber education page.” I use it in this way, in conjunction with…
3. Redirect visitors to it AFTER they have opted in. I think the best way to use the page is to redict subscribers to it immediately AFTER they have joined your list. You can give them the usual, “Thanks for joining the list. Check your email. Blah, blah, blah” and go on to let them know if they have any problems receiving the information, here are some things they can check. Eliminate problems before they become problems.
With SPAM filtration out of control, one of the best things you can do is educate your subscribers so they can do their part to make certain they receive messages from you.
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